
The Journal
LETTERS FROM VELURA
Fragrance stories, beauty notes, and little moments of luxury.

Fragrance Education
How to Layer Fragrances Like a Perfumer
The secret isn't mixing — it's composing. Our head perfumer shares the art of creating your own signature blend.
May 15, 2024Read article

The Ingredients
The Story of Bulgarian Rose
Before it reaches your skin, a Bulgarian rose travels through dawn, dew, and decades of tradition. This is its journey.
April 28, 2024
Behind The Scenes
A Day in Our Paris Atelier
Step inside the atelier where every VELURA fragrance is born. From raw materials to the final bottle — witness the craft.
March 12, 2024